Turin – Milan, 15 February 2016 – For the 7th consecutive year, Intesa Sanpaolo is joining “M’illumino di meno” (“I need less light”), the most well-known radio campaign for sensible energy consumption, created by RAI Radio2’s Caterpillar programme, that is celebrating its 12th year in February.
This year’s main theme is sustainable mobility promoted with the launch of Bike the Nobel, nominating the bicycle for the Nobel Peace Prize. A petition in support of the initiative has been set up on the website http://caterpillar.blog.rai.it/bikethenobel/.
Always sensitive to environmental issues, also this year Intesa Sanpaolo is taking an active part in the day by promoting a number of initiatives:
- a message spread via the screens and receipts of the ATMs invites customers to participate through concrete actions
- the New Headquarters in Turin, the skyscraper designed by Renzo Piano, will be “turned off” between 10 p.m. and 11.30 p.m. to remind people of the importance of saving energy
- at the Gallerie d’Italia, the Group’s main museums in Milan, Naples and Vicenza, some totems remind visitors of the importance of protecting the environment. The Gallerie have included the topics of energy and sustainable mobility in the various educational encounters organised during the work. Furthermore, between 6 p.m. and 7.30 p.m. the illumination of the façades of the buildings will be turned off in a symbolic gesture
- the Savings Museum (Museo del Risparmio) in Turin is proposing an educational laboratory for primary school children on the use of natural resources
- the Intesa Sanpaolo Workers’ Association (ALI) is also joining “M’illumino di meno” by giving maximum visibility to the conventions and contributions for its members to encourage using bicycles.
For some time now, Intesa Sanpaolo has adopted a rigorous Environmental and Energy Management System in order to avoid waste, limit atmospheric emissions and optimise the environmental and energy effects of the Group’s activities. Thanks to the Group’s careful and attentive energy and environmental policy, some 125,000 tonnes of CO2 emissions have been saved in 2015 alone.
Press Information
Intesa Sanpaolo
Media Office
Institutional, Social and Cultural Activities
011.5555922 - 3316270041
Last updated 15 February 2016 at 17:14