For the eleventh consecutive year, Intesa Sanpaolo, which has always been attentive to environmental issues, adheres to the European Week for Waste Reduction, which this year is held from 19 to 27 November.
With the slogan "Waste is out of fashion", the EWWR 2022 intends to highlight how each of us can contribute to reducing textile waste.
Companies and institutions can be protagonists of the transition towards a more circular textile industry by promoting new production, use, disposal and reuse solutions.
People too can play their part by changing their approach to buying clothes, prolonging the use of clothes and participating in virtuous chains of sharing second-hand clothes.
Intesa Sanpaolo will contribute to raise the awareness of this important message by publishing a communication on over 8,000 ATM machines in Italy.