Advanced advisory targets 1,200 Financial Advisors across International Banks
6 July 2026
Intesa Sanpaolo is entering a new phase in the development of its Wealth Management & Protection business across Central and Eastern Europe and Egypt with the launch of a new Financial Advisor network within the banks of its International Banks Division.
Inspired by the experience and best practices of Fideuram, the model is designed to strengthen personalized advice and foster long-term client relationships. By the end of Intesa Sanpaolo’s 2026–29 Business Plan, the objective is to reach approximately 1,200 Financial Advisors and 2,500 Relationship Managers, serving up to one million affluent clients.
“The launch of the Financial Advisor network is a further step in the strategic growth path of our international banks, recently reinforced by the ‘Bank on the Right Advice’ marketing campaign. This initiative underlines Intesa Sanpaolo’s leadership in Wealth Management and Protection — including in markets abroad — and highlights the role of the International Banks Division as a driver of the Group’s growth outside Italy”
Paola Papanicolaou, Chief of Intesa Sanpaolo’s International Banks Division
The initiative is part of Intesa Sanpaolo’s 2026–2029 Business Plan, which positions the International Banks Division as an important driver of the Group’s growth strategy outside Italy, leveraging a business model that has already been successfully deployed domestically.
The new model has been launched with an initial network of Financial Advisors operating in Slovakia and Hungary and will be gradually extended to Croatia, Serbia, Slovenia, Romania, Albania, Bosnia and Herzegovina, Moldova, Ukraine, the Czech Republic and Egypt.
Leveraging Fideuram’s expertise and the Group’s product factories
The initiative builds on the experience of Fideuram, which established the modern financial advisory model in Italy and has been a benchmark in Wealth Management and Private Banking for over 50 years.
Key features of the new service offering include:
- financial advisory services that are closer to clients’ needs, thanks to greater flexibility in terms of location and working hours
- innovative investment, protection and advisory solutions, supported by the expertise of the Group’s product companies, including Eurizon and Intesa Sanpaolo Assicurazioni
- strategic partnerships with leading international asset management and protection providers
- advanced technology platforms, such as BlackRock’s Aladdin Wealth, and sophisticated risk analysis models designed to support clients throughout different market conditions.
The initiative further strengthens the positioning of Intesa Sanpaolo’s International Banks as reliable partners, capable of offering clear, responsible, and tailored advice within strong, long-term relationships.
Intesa Sanpaolo’s International Banks Division
Led by Paola Papanicolaou, the International Banks Division operates through a selective presence in Central and Eastern Europe and the Middle East and Egypt. The Division serves 7.4 million customers through 884 branches across 12 countries.
More specifically, it includes the following commercial banking subsidiaries: Intesa Sanpaolo Bank Albania in Albania, Intesa Sanpaolo Banka Bosna i Hercegovina in Bosnia and Herzegovina, Privredna Banka Zagreb in Croatia, the Prague branch of VUB Banka in the Czech Republic, Bank of Alexandria in Egypt, Eximbank in Moldova, CIB Bank in Hungary, Intesa Sanpaolo Bank Romania in Romania, Banca Intesa Beograd in Serbia, VUB Banka in Slovakia, Intesa Sanpaolo Bank in Slovenia and Pravex Bank in Ukraine.
Last updated 6 July 2026 at 11:50:43
