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Loans to support SMEs in the Gucci supply chain

Guccy plant in Florence

Gucci adheres to the "Supply Chain Development" Program and collaborates with Intesa Sanpaolo to support excellent small and medium-sized enterprises in the production chain to overcome the emergency caused by the Covid pandemic and launch recovery and growth plans.

Thanks to the partnership that has been announced today, companies in Gucci’s supply chain will be able to access a wide range of loans which, thanks to digitalized procedures, will be disbursed quickly to meet the need for credit speed of small and medium-sized enterprises engaged in local growth projects, internationalization programs and renewal of production facilities.

Intesa Sanpaolo will also provide Gucci’s supply chain with financial instruments and solutions created specifically for the needs of small and medium-sized enterprises, and other commercial collaboration actions will be introduced by the two partners.

The range of financing linked to the Coronavirus emergency has been included in the "Supply Chain Development" program, to support companies in overcoming the difficult phase and in the restart.

Through the Progetto Filiere Programme that we launched today with Intesa Sanpaolo, our goal is to ensure that the Made in Italy flag, while the economy restarts, can continue to represent Italian heritage in the world as it has always done so far.

Marco Bizzarri, President and CEO of Gucci

The agreement that we are launching thanks to our partnership with a prestigious brand such as Gucci intends to create an innovative model to support Italian supply chains, a system with thousands of small enterprises and artisans, that are often family businesses, with close ties to their own territories. We are perfectly aware that behind the strength of a brand there is a fabric of relationships, activities and ties that are the ecosystem of a territory and play a key role in the success of the Italian Fashion Sector. For us supporting the supply chain means standing side-by-side not only of enterprises, but also and above all, the territories and local communities that are their heart and quintessential driving force.

Carlo Messina, CEO of Intesa Sanpaolo


The spirit of community, the awareness of a commitment to be shared together remain our priority even during the "phase 2" of this emergency, no less complicated than "phase 1". This spirit - the spirit of "We Are All in This Together" - embodies the commitment of all Made in Italy forces, which is much more than a label: it is a way of conceiving beauty and, consequently, life. Gucci's dream of beauty is an Italian dream that tells the world a story about the power of imagination and the incredible skills of Made in Italy.
Marco Bizzarri, President and CEO of Gucci

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