Intesa Sanpaolo joins Frontria consortium to tackle AI-generated disinformation
2 December 2025
Intesa Sanpaolo is among more than 50 organizations worldwide participating in “Frontria”, the new international consortium launched by Fujitsu to address challenges and risks arising from the rapid evolution of generative AI, including the spread of disinformation and misinformation.
By joining Frontria, Intesa Sanpaolo strengthens its commitment to promoting a responsible, transparent and secure use of AI, contributing to the development of a trusted and resilient digital society.
Why Intesa Sanpaolo joined consortium Frontria
This strategic move enables Intesa Sanpaolo to:
- access a global network of cutting-edge expertise and technologies
- contribute to the development of concrete solutions to counter disinformation and AI vulnerabilities
- align with international standards and regulatory frameworks (e.g., EU AI Act)
- accelerate its innovation roadmap in AI trustworthiness and security
- create value for clients, partners and stakeholders through collaborative innovation.
Collaboration and international impact
Through access to the consortium’s technology pool, Intesa Sanpaolo will be able to explore new applications, leverage intellectual property, incubate innovative business models, and contribute to technological solutions with real market impact.
Frontria will rapidly develop concrete applications and services, and share information on use cases starting with Japan, Europe, North America, India, and Australia.
Last updated 2 December 2025 at 10:33:47