Webecome, our commitment to the prevention of Cyberbullying

V come Vicinanza is Webecome's path dedicated to the prevention of cyberbullying, an issue that should be addressed as early as Primary School. It proposes proximity to train parents and teachers to recognize signs of distress and empower them to offer concrete support.

The phenomenon

By now, technology is an integral part of everyone's life. Children and teenagers use technological devices to learn and to relate to others. Virtual spaces and realities, when misused, become a source of danger and discomfort for minors. The pandemic - significantly accelerating the use of technology - has made the issues of network safety and social unease generated by the sometimes unconscious use of devices and social media.
There is a succession of events, workshops and debates that explore the phenomenon and bring into focus the addiction of the youngest to smartphones, PCs, social networks and platforms, the protection of minors and the responsibilities of each part of the community in making the web a positive and, as far as possible, safe place.
So many praiseworthy initiatives with great media resonance, but more needs to be done, especially for parents and adults as reference person - given their proximity to minors - can pick up on the signs of discomfort and must have information and tools to counter it. 

Bullying & Cyberbullying

Bullying is aggressive and repeated behavior against victims who are often vulnerable and unable to defend themselves. The aggression, sometimes physical at other times verbal, ranges from insult to reputational discredit.
Cyberbullying is an act of bullying enhanced by the use of social networks and the web, it has greater resonance and is often unstoppable because the victim has no way out. In its evolution it is becoming more and more dangerous and is constantly increasing especially among girls and boys aged between 11 and 18, given the huge number of cell phones owned and the long connection time to the internet.
According to recent UNESCO surveys conducted in industrialized countries, between 5% and 20% of the child population has experienced episodes of bullying / cyberbullying and is subject to psychophysical consequences and relational difficulties that often favor early school leaving, with evident consequences on educational and working. These phenomena find space in the increased difficulty that young people have in building and living valuable relationships, and which reflect the discriminations increasingly amplified by the power of the network and the speed of our times.
Unfortunately, even in the phenomena of bullying and cyberbullying there are gender differences, in fact girls are the most affected.

Inform and train the reference adults

The instinctive reflections that are stimulated by these events must, however, become awareness and lasting actions.
To give positive examples to young people and the very young, it is necessary that parents and adults of reference have adequate information and knowledge to guide them, even in moments of greatest difficulty in the path of growth. Parents and teachers, together, are the closest to children and therefore must be able to immediately read the signs of their discomfort and must have the courage to act and experience physical and emotional closeness as a weapon to combat bullying and cyberbullying.
In turn, civil society and even businesses must work alongside parents and teachers to create information and training areas that bring worlds and languages ​​between generations closer and closer, to dialogue and to try to identify shared states and points of balance between real life and the world of the network and social networks.

V come Vicinanza of Webecome, our commitment to fight bullying and cyberbullying

We think that the contrast between these phenomena can be strong if parents and teachers come together and find, each for their own role, the right lenses to read the discomfort, with the common intention of reducing its dimensions and finding the appropriate ways to take action against it. For this reason, for some time now, we have chosen to accompany parents and teachers in their paths of physical and emotional approach with their children and their students. With Webecome, we have been offering ideas, visions, teaching methodologies and application tools based on a positive and plural approach.
Module V as Vicinanza, of the Alphabet to Grow by Webecome, was specifically designed to train parents and teachers in a differentiated way in identifying signs of suffering and discomfort and to enable them to offer concrete support and positive behaviors.

The module consists of video interviews and insights from a group of experts.
In particular, Daniele Fedeli, Elena Buccoliero, Maria Luisa Genta, Luigi Ballerini, Francesco Milanese and Giovanni Biondi tell parents, from different perspectives, how one is caught in the network, how one can be attentive observers and recognize the alarm bells, they also highlight how children look at us while we use social media and what the parent can do to support and converse empathically with them. Finally, the Postal Police proposes an accurate analysis of the techniques and risks of cyberbullying and also some ideas to prevent unpleasant consequences.

The introductory video

Explore the educational proposal of V come Vicinanza

The severity and complexity of the phenomenon require parents to be more able to listen and understand the signals of discomfort. If you are a parent, discover the educational proposal of Webecome. Log in, register on the platform and see how the contents of module V as Vicinanza can be useful for you in exploring and managing relational dynamics with your children, providing you with ideas to remove the nodes and blocks that undermine them.
All this for Intesa Sanpaolo is a further opportunity for social and educational growth, because working for the citizens of tomorrow makes the people of the Bank and with them the entire society flourish.

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